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Why join BCG? 3 arguments.

Illustration of an article on the arguments to use in interviews to answer the question “Why give advice?” - blog article from the StratMachina site, the leading interview training course for the best strategy consulting firms

Written by Oussama Atlassi, founder of StratMachina

Updated on May 31, 2024

John Legend (winner of a Grammy Award in 2006, an Oscar in 2015, an Emmy in 2018), Bill Bain (founder of Bain & Co), Roland Berger (founder of Roland Berger Strategy Consultants), Indra Nooyi (CEO of PepsiCo from 2006 to 2018), Benjamin Netanyahu (ex-Prime Minister of Israel), Benjamin Netanyahu (ex-Prime Minister of Israel), Bill Bain (founder of Bain & Co), Roland Berger (founder of Roland Berger Strategy Consultants), Indra Nooyi (CEO of PepsiCo from 2006 to 2018), Benjamin Netanyahu (ex-Prime Minister of Israel), Benjamin Netanyahu (ex-Prime Minister of Israel), Bob Kagle (Director at Ebay, Partner at Benchmark (VC from Silicon Valley) and the list of prestigious BCG alumni is still a long way to go. Founded in 1963, Boston Consulting Group (BCG) is a consulting firm that attracts the best talent on the job market every year.

Discover our Top 3 reasons to join BCG.


Reason 1: leadership


The list of alumni mentioned in the introduction is a first signal. BCG is an internationally recognized brand. This recognition builds on the long tradition of excellence and innovation of this firm with more than 90 offices in 50 countries. It also relies on the expertise of consultants who have worked at this firm and who have bequeathed recognized concepts to the business world such as the BCG matrix or the time-based competition. While considered number 2 globally behind McKinsey & Company, BCG is doing better in France. Indeed, BCG is a leader in France and the Paris firm is the largest BCG firm in the world with more than 500 consultants. In Morocco, BCG Casablanca is positioned as the leading BCG office in Africa. The two offices in Paris and Casablanca are also leading offices on cutting-edge topics such as data and artificial intelligence. Finally, leadership does not only come from the global or local positioning of the firm. This is a value that is defended on a daily basis when working at BCG. Indeed, the word of each consultant, including the most junior ones (visiting associates, associates) is respected, based on the principle that everyone has a place at the discussion table, as long as the arguments are good and factual. Our coaches know this firm very well and would be happy to tell you more in order to help you join it.

Reason 2: the human aspect and the BCG culture


The current consultants and former consultants of the firm are unanimous: BCG is a very special and pleasant place to evolve on a daily basis. This is all the more clear for the consultants who gave us their testimonies and who were able to compare with other professional environments. Indeed, BCG is a firm that attaches particular importance to the promotion of individuals and diversity. Far from the cliché where you have to conform to a mold, BCG will make sure to start from your strengths (strength-based feedback) and your qualities to build a platform that allows you to progress, correct your weak points and thrive. It is also a fairly “fun” firm where it is good to work with the organization of several extra-professional events that allow you to strengthen ties with your colleagues (ski weekend, annual gala, weekly drinks, etc.). Finally, it is a firm that demonstrated its commitment to the work-life balance of its consultants quite early and concretely by setting up the program. PTO (Predictability, Teaming & Open Communication). Launched in 2005 in Boston in partnership with the Harvard Business School, this program was extended to all offices in 2015. 2 project managers (who change according to staffing) are involved in this program on an ongoing basis. It consists in integrating into each project personal time periods, visible to the team and customers, which makes it possible to respect everyone's right to disconnect while ensuring the proper functioning of the project. Since its launch, the firm has observed a marked increase in well-being indicators within the firm. We tell you more about work-life balance in top strategy consulting firm hither.

Reason 3: digital expertise


This argument is, in our opinion, very important (the most important?). Unlike other firms that have missed the digital revolution over the last 20 years and have simply added a “digital varnish” to each of their projects, BCG has been able to transform itself to become the strategy consulting firm with the most complete ecosystem of digital solutions and initiatives. Indeed, BCG covers all aspects of digital technology: BCG Platinion in support of BCG consultants around the topics of digital transformation and agility, BCG GAMMA and marketing catalyst for value creation through data analysis, BCG Digital Ventures, which helps to accelerate and scale innovation within the largest companies in the world, the 11 ICOs (innovation centers for operations) factories around the world around the world around industry 4.0 (augmented reality)., autonomous robots, 3D printing, etc.) or the Container xChange, invented by BCG in 2016, whose success allowed thousands of carriers and logistics professionals to save costs. If you want to join a firm that is a leader in digital subjects, BCG is the firm that suits you.

Would you like to know more about the BCG office in Paris in particular? Discover our presentation of their Paris office.

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Oussama Atlassi, founder of StratMachina.